Post by account_disabled on Mar 7, 2024 3:23:41 GMT
After the controversy unleashed by the advertisements for the film Perdida, director Jorge Michel Grau, who also carried out projects such as Somos lo que hay and 7:19 , could not help but apologize. The campaign in question consists of billboards and posters in which the face of the Colombian actress Paulina Dávila appears, resembling an announcement of her disappearance; the film's release date being the only difference from a real bulletin.
Grau commented that his job was to direct the project without knowing who would do it and what they would use for the film's marketing campaign. He assured that: “except for great directors like Cuarón, the filmmakers are not involved with the promotion, nor with the decision of the trailer, nor with the graphics,” and stressed that he understands that the use of these posters is insensitive due to the situation what women go through anywhere in the world.
In 2019, the United Nations (UN) estimated Chile Mobile Number List that ten women are murdered daily in Mexico alone. In the midst of these alarming data and the increasing disappearances of women in the country, the audience's reaction could not be favorable; The reactions on social networks were immediate.
“I am asking for a public apology, although it seems that it was worse, because I have received terrible private messages. I really understand…”
The director called for this situation not to affect the work of actors, nor of all the people who took part in this project.
As an active part, Grau immediately spoke to the people at the distributor to ask them to take down all advertising related to this, both on the film's social networks and on billboards and posts. He also expressed:
...I have always shown my closeness to what happened, my support for the marches, for the groups, for the women who raise their voices, but well, this mistake cost me this lynching and well, no way, now it was my turn.
After a few hours after the director made his apology public, some users of the Twitter platform reinforced their position against the film. Such is the case of Francisco Villa (It's good that they are removed. The pain and context of the victims of missing persons are not a market product that should be commercially profited. You have already gained visibility for your film. If you are honest, you better REMOVE the film. "It's the minimum."
The filmmaker accepted the comments after this harsh criticism, where the situation that is experienced every day shows us that reality surpasses fiction.
Grau commented that his job was to direct the project without knowing who would do it and what they would use for the film's marketing campaign. He assured that: “except for great directors like Cuarón, the filmmakers are not involved with the promotion, nor with the decision of the trailer, nor with the graphics,” and stressed that he understands that the use of these posters is insensitive due to the situation what women go through anywhere in the world.
In 2019, the United Nations (UN) estimated Chile Mobile Number List that ten women are murdered daily in Mexico alone. In the midst of these alarming data and the increasing disappearances of women in the country, the audience's reaction could not be favorable; The reactions on social networks were immediate.
“I am asking for a public apology, although it seems that it was worse, because I have received terrible private messages. I really understand…”
The director called for this situation not to affect the work of actors, nor of all the people who took part in this project.
As an active part, Grau immediately spoke to the people at the distributor to ask them to take down all advertising related to this, both on the film's social networks and on billboards and posts. He also expressed:
...I have always shown my closeness to what happened, my support for the marches, for the groups, for the women who raise their voices, but well, this mistake cost me this lynching and well, no way, now it was my turn.
After a few hours after the director made his apology public, some users of the Twitter platform reinforced their position against the film. Such is the case of Francisco Villa (It's good that they are removed. The pain and context of the victims of missing persons are not a market product that should be commercially profited. You have already gained visibility for your film. If you are honest, you better REMOVE the film. "It's the minimum."
The filmmaker accepted the comments after this harsh criticism, where the situation that is experienced every day shows us that reality surpasses fiction.